Web designers are always interested in trends, and they want to create unique websites that attract the bigger audience, but also the business offers. Sometimes they stick to the usual pattern that is secure and approved, but sometimes, they try to experiment with design to create new trends in the market. This process can be risky because you don’t know what feedback you will get, on the other hand, you can take some who can pay off in the end. So, let look at the examples of websites that have an experimental and unique design.

Long-form content in Geospace

More and more websites are publishing the long stories which are supported by photos, provoking quotes, great videos and complex data. So, it shouldn’t surprise that this new trend is becoming a standard in web design. Thus, the Geospace has adopted this new concept and went to a whole new level. The site combines techniques found in books and magazines, which has become a new editorial approach. The Geospace has an advanced typographic design, and the web designer of this site has managed to create a glossy publication with interactivity, and instead of using the vertical page viewpoint, they created horizontal viewpoint as a spread.

Navigation in site Species in PiecesNavigation in site Species in Pieces

The final design of Species in Pieces has combined immense experience in CSS animations and unique UI patterns. The site has one goal, and that’s to raise awareness of endangered species and help in their preservation. Considering this was a personal project, the web designer had freedom build a site, regardless of the conversion. Nowadays, the freedom to express your idea is a luxury, primarily if you are working for someone. But, Bryan James, who is the web designer of this website, took full advantage of this situation. The site combines simplicity and content are contained in horizontal viewpoint. The focus is on a transition from one species to another, and the secondary information is hidden behind navigation options. In this case, the illustrations have an opportunity to shine and to consume the viewer’s attention.